They say that it’s not personal, it’s business
Our Blog is personal because it’s our business.
With that said, it can’t be all business all the time. Our blog is filled with a little bit of everything, whether it be what we are reading, something that affected our lives, a take on sports or even something relevant to the industry! Read up, it’s all here, unfiltered… well okay it’s filtered… but hey, we are having fun with it, right?
Book Review – The Virgin Way
The Virgin Way |“If it’s not fun, it’s not worth doing.” Book Review - The Virgin Way, a book on leadership with great sense of humour, written by Richard Branson. Picking up this book from the business section shelves in the bookstore was easy this time. My goal was...
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Generation Z – The Next Consumer Target for Marketers
Meet the GenZers This is the year to learn more about GenZers. It is evident that these talented young individuals are way different.Accordingly, their priorities and habits are changed from us Millennials, GenXers or Boomers. There are 2.52 billion GenZers across...
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How our Logo Came to Life
A Branding Story |How our Company Logo came to Life In today's blog post, I am going to tell the story of how our Company, Logo and Brand came to Life. One sunny afternoon when our youngest, who was not even 1 year old, had his afternoon nap. Grant and I started...
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Creating an Online Point of Contact for your Customers | Squirrel Construction
Improve your presence online - Be top of Mind Whether you are small business owner operating a non-profit or a key decision maker for a Fortune 500 company. We all have one thing in common. Our customers work hard for their money, and EVERYONE is asking them to spend...
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Leveraging both Google and Bing to increase your site’s traffic
Increase organic site visits According to Google, more than half of people are now browsing the internet using their mobile devices. People are spending more and more time on their tablets and smartphones. This means how people access their information is changing and...
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A Review of Different Online Store Development Platforms
A review of Different Online Store Development Platforms Prior to working on a client’s e-commerce site migration. I did some research to determine which platform would work the best for their business. In this post, I am going to review some of the most commonly used...
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Your Media Partner| Media Planning and Buying
What is Media Planning and Buying? Due to the complexity of the field, nearly all businesses must rely on experts when it comes to media planning. Accordingly, this ensures that quality products are deployed in the appropriate markets. There no wasted investment in...
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