Honest Agency

Background

Honest agency is an established full-service ad agency that operates locally in Winnipeg. Known for their high-quality service and stunning design, Honest is firmly established among the top agencies in the city.

Problem

Although Honest has years of experience and a great track record. The Honest leadership group wanted to add depth to their media team.

Solution

Accordingly, Honest recognized an opportunity to benefit from the unique cross-section of experience our company offers. With over 20 years of experience working on local, National and International Campaigns. On top of that, as an early adopter of digital media here in the city, our company is one of the few locally that has both media planning and buying experience across all channels.
 
In this case, Dalilu recognized early on that having a strong digital presence was vital. Having said that, it is important to remember that when the budget allows for it, print, outdoor and radio are still viable and important parts of the media mix for large campaigns.

Next Steps for our work with Honest Agency

Lastly, having recently completed a large national campaign. Our plan is to continue to work with Honest studying the data we have accumulated over the last few months. That way, we will be able to learn from the campaign and better inform our decisions going forward.
 
 
 

Skills

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Posted on

April 21, 2017